Six trends from Milan Design Week 2016 that will kick start your creativity
Jetting off to Milan amongst murmurs that this world design festival had lost is glamour and global economic fatigue had taken its toll, we were curious to see what this year’s show would present. But we weren’t disappointed…
With cutting edge contributions from around the globe, Milan Design Week 2016 was packed full of design inspiration and innovation. All creative disciplines were envisioned by brands in both old and new Urban Milan’s atmosphere.
And with the dust having settled on our visit, here’s a small taste of the top trending ideas…
DISRUPTING BIG BRANDS
Big brands were pushing the boundaries of design and leading innovation with spectacular installations. Nike’s ‘The Nature of Motion’ explored how design permeates the everyday and Panasonic created a dramatic reimaging of space informed by traditional and contemporary Japanese Culture.
WALLS AND SURFACES
Generating a sensorial experience were texture and pattern: tactile surfaces dominated all design categories.
SMART SOPHISTICATED HOMES
Smart home furniture such as Elica’s air quality control and minimal kitchen and bathrooms promised futuristic and stylish living spaces. Juxtaposing the old with the new and paying homage to roman architecture these conceptual designs integrate seamlessly into the modern home.
The Bouroullec brothers bring ingenuity to what was once the humble flat pack. Clever design becomes luxurious to facilitate the flexible living aspirations of the modern young urbanite.
THE SUBLIME RAW
Still at the forefront of design are raw materials such as Jesmonite, Marble and Wood. Stripping back the elements and exposing mother nature’s design, allowing materials to speak for themselves, these products have an honest simplicity and sublime aesthetic.
An impressive part of the overall event were the collaborations between European fashion houses, technology and furniture brands. Cultures and disciplines collided with spectacular results. The most striking of these was demonstrated by Finish ceramic brand Iittala and Japanese fashion brand Issey Miyake who collaborated to create a home collection that celebrates daily rituals.